Akmata
AI-powered. Beautifully personal. Completely yours.
The beauty industry is overwhelming — thousands of products, endless advice, nothing genuinely matched to your actual skin.
Three steps — a routine built exactly for you.
We use Vision AI — one of the world's most advanced vision models — to analyse your skin with the precision of a trained esthetician and the warmth of a trusted friend.
From daily ritual to weekly wellbeing — Akmata holds everything in one beautifully simple space.
Camera-based skin reading updated with every scan. Detects skin type, tone, undertone, oil levels, redness and visible concerns in seconds.
Morning, evening and weekly rituals built entirely for your skin. Each step explained. Swap products freely — your routine evolves as your skin does.
Products carefully curated and filtered to your exact skin type, concerns, budget and values. You choose the philosophy — we find the best match.
Your cart compared across all major retailers in real time. Best price always highlighted. One tap to buy — no browsing multiple sites.
Log mood, sleep, water and stress. Track how your skin responds to life. Build daily streaks and understand what your skin is telling you.
Save products you love. Revisit them any time. Build your personal beauty edit — a wishlist that grows with you and your skin.
Akmata opens advertising space to beauty brands — contextual, clearly labelled, and always separate from our AI recommendations. Your users will always know the difference.
Your routine isn't generic. Every product is selected for your exact skin type, concerns, budget and values — always in the right order.
Akmata works beautifully as a web app on any device right now. Native iOS and Android apps are coming — built with the same precision and care as everything we do.
No brand bias. No generic advice. Just an honest AI analysis and a routine built entirely around who you are and what your skin truly needs.
Akmata was born from something personal.
I'm Danna — a tech entrepreneur with 15 years of experience across digital identity, data protection and recommendation technology. I've spent my career understanding how the right information, surfaced at the right moment, can completely change a decision.
But for years, my own skin was a mystery to me. I tried product after product, routine after routine — always based on someone else's advice, someone else's skin. Nothing stuck. And every week, my friends asked me the same question: "Danna, what should I use for my skin?"
They were lost in a market of thousands of products, conflicting advice and routines built around brand budgets — not skin needs.
That question wouldn't leave me alone.
So I built Akmata. A platform that does for skincare what great recommendation technology does for everything else — cuts through the noise, understands who you are, and gives you exactly what you need. AI skin analysis, personalised routines, and brand-neutral product matching across every beauty philosophy. No bias. No sponsored recommendations. Just your skin, and what it actually needs.
"We're building for every woman who has ever stood in front of a shelf of products and felt completely alone."
Danna · Founder & CEO · Barcelona, Spain
Akmata may participate in affiliate programmes. When you purchase a product through a link on Akmata, we may earn a small commission — When you purchase a product through a link on Akmata, we may earn a small commission — at no extra cost to you. This never influences which products our AI recommends. Recommendations are always generated based on your skin profile alone.
Based in Barcelona, Spain · Launching 2026
Follow us @akmata_app on Instagram